November 2023

Welcome to the ultimate guide on how to use Amazon Personalize Next Best Action to increase brand loyalty and conversion. In this guide, we will explore the exciting new feature offered by Amazon Personalize and how it can help you recommend actions to your users in real-time. We will delve into the technical aspects of …

The Ultimate Guide to Increasing Brand Loyalty with Amazon Personalize Next Best Action Read More »

Introduction¶ AWS Glue is a fully-managed extract, transform, and load (ETL) service that makes it easy to prepare and load data for analytics. It provides a serverless environment for running ETL jobs on various data sources, including Amazon S3, Amazon RDS, Amazon Redshift, and more. With the latest update, AWS Glue introduces entity-level actions to …

AWS Glue: Managing Sensitive Data with Entity-Level Actions Read More »

A Complete Guide to Automating Big Data Frameworks on Amazon EKS¶ Table of Contents¶ Introduction Benefits of Amazon EMR on Amazon EKS Getting Started with Amazon EMR on Amazon EKS 3.1 Prerequisites 3.2 Setting Up the Environment Provisioning and Managing Big Data Frameworks 4.1 Automating Provisioning 4.2 Resource Utilization Optimization 4.3 Simplified Infrastructure Management Leveraging …

Guide: Amazon EMR on Amazon EKS Read More »

In the ever-evolving world of cloud computing, security has become a top concern for businesses of all sizes. With the increasing adoption of AWS (Amazon Web Services), it is imperative for organizations to ensure the safety and protection of their data and resources. This is where AWS Marketplace comes into play, providing a platform for …

The Importance of Security Specializations in AWS Marketplace Read More »

Amazon EMR Studio is a powerful integrated development environment (IDE) that simplifies the development, visualization, and debugging of big data and analytics applications. With support for popular languages like PySpark, Python, Scala, and R, EMR Studio provides data scientists and data engineers with a comprehensive platform to work on their projects. This guide will explore …

Introduction Read More »

Table of Contents¶ Introduction Background of AWS Advertising and Marketing Competency Categories of the AMT Competency a. Audience & Customer Data Management b. Privacy-Enhanced Data Collaboration c. Ad Intelligence & Measurement d. Ad Platforms e. Digital Customer Experience Benefits of Partnering with an AMT Competency Partner Technical Requirements and Validation Process Maximizing SEO with AWS …

Introducing the AWS Advertising and Marketing Technology Competency Read More »

AWS IoT SiteWise continues to evolve and improve, and we are excited to announce the launch of a new feature that enables cost-efficient and scalable ingestion of time-series data, catering specifically to analytical use cases. In the past, customers relied on AWS IoT SiteWise streaming ingestion APIs to ingest telemetry data in real-time, with millisecond …

AWS IoT SiteWise: Ingesting Buffered and Batched Measurement Data Read More »

The AWS IoT SiteWise Query API has revolutionized the way developers create industrial applications and retrieve data from multiple sensors within minutes of data ingestion. This groundbreaking feature eliminates the need for developers to manually learn or map AWS IoT SiteWise auto-generated unique identifiers for assets, asset models, and properties. In this comprehensive guide, we …

AWS IoT SiteWise Query API: A Powerful Tool for Data Retrieval and Analysis Read More »

Introduction¶ AWS Entity Resolution is a powerful tool that utilizes machine learning (ML) to assist organizations in matching, linking, and enhancing records across various applications, channels, and data stores. With its configurable and scalable matching workflows, AWS Entity Resolution enables seamless integration with existing applications. In this guide, we will explore the recent update that …

AWS Entity Resolution Guide: HIPAA Eligibility and Benefits Read More »

Introduction¶ AWS CodePipeline is a fully managed continuous delivery service that helps you automate your release pipelines for fast and reliable application updates. It allows you to model, visualize, and automate the steps required to release your applications, making it easier for teams to collaborate and ensure consistent deployments throughout the software development life cycle. …

AWS CodePipeline: Starting a Pipeline Execution with Source Revision Overrides Read More »